Asics

Asics at CROSSOVER

In 1949, Mr. Kihachiro Onitsuka began his athletic footwear company (Onitsuka) in Kobe, Japan. He chose the name ASICS for his company in 1977, based on a famous Latin phrase "Anima Sana In Corpore Sano", which when translated expresses the ancient ideal of "A Sound Mind in a Sound Body."

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