INTRODUCING THE WRPD RUNNER
Exploring The Outer Limits of Classic Running Inspired Design.
The uniquely conceptual design of the WRPD Runner is brought to life through a combination of exaggerated proportions and minimalist restraint. This new silhouette suggests a sense of fluid motion, with the sculpted contours of a full-length FuelCell midsole and an array of wavy accents surrounding an understated knit upper. Individual elements sourced from heritage models are warped beyond easy recognition and incorporated naturally into the new design. The WRPD Runner is designed to be a style fixture that feels familiar, while exploring the outer limits of classic running inspiration.
The WRPD Runner pushes the boundaries of what a traditional New Balance lifestyle silhouette embodies, with an innovative design that distorts and warps the familiar. Where lifestyle meets tech-utility, the shoe is blended with nontraditional lines that are sculpted and exaggerated to give it a modern look and feel.
“The WRPD Runner is a new concept driven by the unique space where style and performance meet,”
says Charlotte Lee, senior footwear designer at New Balance. “The upper has a refined focus on simplicity and quality whilst the sole is a warped expression of our pinnacle running technology, FuelCell. The fluid lines of the foam are blended with the abstract nature of futuristic design, evoking a strong sense of movement.”